Distictivly Green Proraso:

Proraso, the company that produces the best selling shaving products in Italy, uses the same standards of quality they have followed since the 1940s. The distinctive green package reminds one of the Italian barbers of bygone times, when shaving was a ritual which men followed faithfully. Proraso offers such wonderful items as eucalyptus shaving cream and shaving soap, wheatgerm shaving cream, pre and post soothing cream, and after shave lotion. These are classic barbershop products, which means they are classic products for men. Proraso has remained popular in Italy for so long not only for its quality, but for its continuity from generation to generation. The products were seen on the bathroom shelves of grandfathers and fathers, as they are now seen in the lockers of husbands, sons and boyfriends.